Nissan GB has announced the appointment of Ed Jones as sales director.
Jones is said to bring extensive experience of sales, dealer operations, fleet, and EVs to his new role, which he will begin on 16 June.
He has most recently spent seven years with Audi UK, initially as national contract hire and leasing manager, and subsequently overseeing UK sales operations.
Jones is returning to Nissan GB, having previously held a number of roles with the company across sales and marketing.
He said: “I’m delighted to be returning at such an exciting time. Nissan was the only brand with two models in the top five best-sellers in 2024 and, with increased market share and double-digit sales growth, it’s a brand with real momentum in 2025.
“With Nissan’s rich heritage in innovation I am delighted to be joining the brand as it looks ahead to some exciting new technologies and a great choice of electric and electrified vehicles.
“I look forward to working with colleagues within the brand and across the retailer network.”
Nissan Europe divisional vice president for marketing and sales Mayra Gonzalez said: “I’m delighted to welcome Ed to our team – his experience and expertise in all areas of UK sales will be invaluable as we look to capitalise on some exciting new product launches.
“Ed will help accelerate our business transformation plans, and lead our sales and dealer teams to continued success in the future.”
Jones is replacing Michael Auliar, who leaves the company to follow another opportunity at the end of March.
Gonzalez said: “We thank Michael for his significant contribution to Nissan in markets including UK, Nordics and regional HQ and wish him well for his future endeavours.”
