Lex Autolease has appointed Simon Barter to lead its SME Direct division.

He will replace current SME Direct leader Tony Murtagh, who has left the business and is VP Sales at Fleetcor, fuel card Allstar’s parent company

Previously, Barter worked as the firm’s regional director where he was responsible for sales, customer service delivery and key account management for more than 400 customers across the south of England.

“My role will focus on helping businesses and I’m looking forward to building relationships with both new and existing clients to ensure they capitalise on the opportunities leasing has to offer,” said Barter.