Top-five BC50 leasing company Alphabet has appointed David Bushnell as its eMobility consultant.

Formally a consultant for rival Arval UK, he has over 20 years’ experience in the industry and is what Alphabet are calling a leading light in the use of electric vehicles.

David Bushnell will report to current head of consultancy services, Jon Burdekin, and will be an ambassador for the company’s AlphaCity car-sharing programme.

Dubbed the ‘taster pack’ for Alphabet’s Alphacity car-sharing programme, the trial lasts for one month and provides access to five cars, an online booking site and 10 membership cards.

BMW’s 1-series and 3-series as well as the Mini Countryman are available as part of the single taster pack, which is currently booked out with companies until the end of October. Alphabet, which is part of the BMW group, plans to add the German brand’s i3 to the taster pack and to the wider Alphacity scheme by the end of the year.

Alphabet is hoping the trial will help increase corporate car sharing in the public and private sectors. Once customers complete the trial they can sign up to the full Alphacity programme, which includes a choice of 180 vehicles. Based on a 24-month contract, a base package to join Alphacity costs from £280.